This case study forms part of a series of analyses of RisiAlbania’s market systems interventions in Albania’s ICT, tourism and agricultural sectors. It focuses on Risi’s efforts to take advantage of emerging changes in the market for information security services – namely, increased regulatory attention to cybersecurity and data protection in several areas of the Albanian economy – to spur process upgrades and generate significant job creation for young Albanians.
Maha Elhayek
Senior Consultant
I specialize in market systems development in fragile and conflict-affected settings. Over the past decade, I have advised programs across the MENA region, Africa, and Eastern Europe. My work spans agricultural and industrial sectors, focusing on market systems assessments, program design, and strategies that expand opportunities for marginalized groups and support gender mainstreaming. I enjoy applying systems thinking to uncover structural barriers, co-create locally grounded solutions, and advise on private sector partnerships. I am currently passionate about applying MSD approaches to address climate change challenges.