Opportunities and Imperatives Arising from COVID-19: Guidance on More Inclusive Digital Adoption


COVID-19 is creating rapid and dramatic shifts in the global economy and how business is transacted. This disruption is fueling fast-paced innovation and uptake of digital technology in all spheres of life, but also poses real risks, exacerbating the existing vulnerabilities of poor women and men and leaving them even further behind. This brief is designed to equip private sector (PSD) and market systems development (MSD) practitioners with practical and actionable guidance to optimize outreach and engagement and minimize unintentional exclusion in the development sector’s move to the use of more digital technology.