MSD programs aim to trigger systemic changes in targeted market systems to achieve long-term, sustainable, and scalable impacts. This translates to improved inclusive access to
The Market Systems (MSD) Arabic Café, facilitated by The Canopy Lab, is a free, collaborative space for Arabic-speaking practitioners across the MENA region to connect,
The international development sector has undergone a dramatic shift, facing new constraints with fewer resources. In response, the Canopy Lab is introducing CANOPY CONNECT—an innovative
This brief highlights three evidenced based strategies for emerging leaders in international development interested in pursuing international leadership roles. It summarizes our recent study on
Despite significant investment, there’s a perceived shortage of qualified senior leaders in MSD. This study, with Mercy Corps’ support, explores barriers and enablers in transitioning MSD professionals to international senior roles.
In collaboration with the BEAM Exchange, Senior Consultant Clara Garcia Parra developed a guide to help donors and practitioners design and implement impactful agricultural programmes that use the Market Systems Development (MSD) approach, and want to be intentional about achieving environmental goals.
Projects that follow the Market Systems Development (MSD) approach often have inception phases that include establishing initial partnerships to refine engagement strategies. For RECONOMY, however, this phase entailed much more. This case study explores the knowledge and experience gained during the project’s 2+ year inception.
The Canopy Lab synthesized the evidence and extracted learnings from World Vision Australia’s global portfolio of economic empowerment programs across three core pillars: inclusive Market Systems Development (iMSD), Financial Inclusion (FI), and Women’s Economic Empowerment (WEE).
This three-part series on MSD fundamentals presents key components and tactics (#1), MSD litmus test questions (#2), and common myths surrounding the approach (#3).
Cette note synthétise les composantes et les tactiques propres à l’approche de développement des systèmes de marché. La note fait partie d’une série en trois parties sur les fondamentaux du MSD.
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I specialize in market systems development in fragile and conflict-affected settings. Over the past decade, I have advised programs across the MENA region, Africa, and Eastern Europe. My work spans agricultural and industrial sectors, focusing on market systems assessments, program design, and strategies that expand opportunities for marginalized groups and support gender mainstreaming. I enjoy applying systems thinking to uncover structural barriers, co-create locally grounded solutions, and advise on private sector partnerships. I am currently passionate about applying MSD approaches to address climate change challenges.
I am committed to improving human livelihoods and resilience in balance with nature. At the Canopy Lab, I provide research and advisory support to projects working on biodiversity conservation, climate change adaptation and resilience, nature-based solutions, sustainable tourism, and market systems development. Outside work, I’m a keen guitarist, cyclist and bookworm, with a love for food, travelling and learning languages.