
Green Market Systems Development
Green MSD seeks to equip development practitioners with the tools to mainstream environmental concerns in their programming, while helping conservation practitioners to design systemic solutions

Green MSD seeks to equip development practitioners with the tools to mainstream environmental concerns in their programming, while helping conservation practitioners to design systemic solutions

How can circular economy actors access the finance they need to scale impact? These two reports explore this critical question. Part 1: Bridging the Gap

MSD programs aim to trigger systemic changes in targeted market systems to achieve long-term, sustainable, and scalable impacts. This translates to improved inclusive access to

The Market Systems (MSD) Arabic Café, facilitated by The Canopy Lab, is a free, collaborative space for Arabic-speaking practitioners across the MENA region to connect,

The Global GESI in MSD Conversation Series brings together practitioners and funders from around the world to reflect on how gender equality and social inclusion

Projects that follow the Market Systems Development (MSD) approach often have inception phases that include establishing initial partnerships to refine engagement strategies. For RECONOMY, however, this phase entailed much more. This case study explores the knowledge and experience gained during the project’s 2+ year inception.

The Canopy Lab synthesized the evidence and extracted learnings from World Vision Australia’s global portfolio of economic empowerment programs across three core pillars: inclusive Market Systems Development (iMSD), Financial Inclusion (FI), and Women’s Economic Empowerment (WEE).
The Canopy Lab partnered with GenderSmart & 2X Collaborative Care Economy Working Group to produce two briefs to amplify the importance of investing in the care economy. These documents are geared toward investors, investment influencers and related actors who are interested in starting or deepening their engagement with the care economy through more gender-smart capital allocation.

What can a timeline tell you? Senior Consultant Laura Kim makes the case for their versatility in the second entry of Lab Notes.

This three-part series on MSD fundamentals presents key components and tactics (#1), MSD litmus test questions (#2), and common myths surrounding the approach (#3).
I am committed to improving human livelihoods and resilience in balance with nature. At the Canopy Lab, I provide research and advisory support to projects working on biodiversity conservation, climate change adaptation and resilience, nature-based solutions, sustainable tourism, and market systems development. Outside work, I’m a keen guitarist, cyclist and bookworm, with a love for food, travelling and learning languages.